The activity be carried out. However, in addition to the bulk sms service above user participation thresholds, there is also an implicit threshold—the user experience threshold for lottery draws, which should also attract the attention of operators. Usually, a smooth user lottery process can allow users to complete the lottery activities smoothly and efficiently. From a simple point of view, it does not seem to have much boost to the whole lottery; however, a bulk sms service lottery event with cumbersome operations and poor user experience will greatly reduce users’ interest in participating in the event,
Resulting in serious user loss, and the effect of the Bulk Sms Service event will be greatly reduced. Therefore, it is very important to design a lottery event with a smooth and smooth operating experience, which tests the basic skills of the entire product team. 2. Activity Incentives - What prizes are I likely to win? As a kind of "temptation", reward is the core factor to attract users to participate in the lottery. And the higher the value of the prize, the more attractive it is to bulk sms service users. Usually, in order to enhance the effect of the event, there will be an urge to set up multiple high-value prizes to amplify the effect of the event.